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Why We Love Our Cars
Owning a car is quite similar to owning a pet. We take time and great care to
pick out just the right one to be our unconditional friend. We want the
relationship to be happy since we'll be spending a lot of time together. Finally
that perfect match happens, and then we name it, talk to it, play with it and
yes, even brag about it. And ultimately, for most of us, we even fall in love
with it. Suffice it to say, Americans have this same love affair with their
cars.
Our cars are an extension of our personalities. They reflect our lifestyles
and the perception we have of ourselves. They inspire feelings and quite often
ignite our passion. Pick up trucks make us feel tough, athletic and in control.
Sports cars ignite our sex appeal making us feel oh so hot and very cool. Luxury
cars inspire feelings of elegance, leadership, and often a sense of wealth that
you may not even have.
Isn't it funny, though, how any one of these beasts or beauties can send us
cowering into shame and embarrassment if they're coated in dirt? Or the interior
is gorging with garbage? How easily that all changes with a simple professional
car wash! Just like that, a clean car can change your day. It can change how you
feel about yourself, your surroundings, even transform a bad mood into a glowing
one.
But more importantly, keeping your car clean has many significant financial
and environmental benefits, especially when performed by a professional car
wash.
Let's start with the financial rewards. Every day our cars are subjected to
sun, salt from the sea, salt from snow trucks, grease and grime from the road,
acid rain, smog, tree sap, dead bugs, and worst of all, the ever-acidic compound
of bird poop bombs. We've all been riddled and splattered at one time or
another.
All of these menaces eat away at a car's metal and chrome. They dull the
paint. They corrode and cause rust under the carriage, in the wheel wells, even
under the hood. They destroy your pride and joy drop by drop, day after day. You
may not see it right away, but over time they will contribute to the decay of
your car's exterior, ultimately diminishing its resale value. By professionally
washing your car at least once or twice a month, you can maintain your
dignity and help preserve one of your biggest investments.
Another benefit? Saved time and convenience. Time, apparently, has become the
most valued commodity by most Americans today. Any way to save it -
accomplishing more with less - appears to be the latest trend. To wash a car
yourself, first you need to buy the soap and washcloths. Then there's the clean
up of your yard or driveway. Lugging everything in and out of your garage or
house is exhausting compared to a quick trip to the nearest car wash.
Few people also realize that washing their cars at home pollutes the
environment. Soap and road grime such as oils, tar, and dirt end up in storm
sewers that flow into lakes, streams and rivers - the same water in which your
children might swim, or where you fish or hunt. Water conservation is another
benefit: professional car washes can use up to half the amount of water than it
takes to do it yourself at home.
For all these reasons, you can't beat a professional car wash. And oh what
fun it is to take your kid through the wash from the inside of the car! Or just
follow along by the window.
So treat your care the way you want it to treat you. Add car washing to your
monthly list of chores; go to the bank, pick up the dry cleaning, visit the
grocery store, and wash the car. With over 35
Ultimate
Wash
car washes around the Cleveland area, there's just no excuse not to swing
through one every two or three weeks. You'll protect your investment, save time,
minimize environmental impact, and will end up feeling refreshed and much more
organized.
(Back to Ask The Expert)
Information provided through the International
Carwash Association.
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